Fruitful Day

Junior Marketing Manager

Posted: Oct 30, 2025

Job Description

About The RoleWere Fruitful Day, Pop Culture, and Lemon Lane — home-grown brands bringing fresh fruit, wellness, and a whole lot of fun to the UAE! From colorful event stands and smoothie bikes to iconic ice pops, everything we do is about creating feel-good moments.Were looking for a Junior Marketing Manager to join our team and help take our social media, campaigns, and content creation to the next level across all three brands. This is a hands-on, onsite role where your creativity and passion for storytelling will make a real impact every day.What Youll DoCreate, schedule, and manage engaging content across Fruitful Day, Pop Culture, and Lemon Lanes social media channels (Instagram & TikTok).Plan, shoot, and edit 4-5 Reels per week, showcasing our products, cafés, corporate activations, events, and lifestyle moments.Work closely with the Head of Marketing to plan and execute weekly content calendars and brand campaigns.Attend events, pop-ups, and café activations to capture behind-the-scenes stories, community interactions, and authentic visual moments.Write captions that reflect each brands voice — professional and polished for Fruitful Day, bold and playful for Pop Culture, calm and nourishing for Lemon Lane.Support in designing marketing materials such as menus, catalogues, posters, and digital assets using Canva.Track and analyze performance of social media content, providing insights and improvement ideas.Stay on top of trending sounds, formats, and social media best practices to keep our content fresh and relevant.Assist with photoshoots, campaign prep, influencer collaborations, and marketing administration.Who You AreBased in Dubai and able to work onsite at our DIP 1 office.1-2 years of experience in social media marketing, digital content creation, or brand marketing.Skilled in Canva and CapCut (or similar video editing tools).Strong written and verbal communication skills in English.Creative, proactive, and passionate about storytelling through visuals and copy.Comfortable behind (and sometimes in front of) the camera.Organized, reliable, and able to manage multiple projects across different brand styles.A team player with a growth mindset, eager to learn and contribute to a fast-moving, collaborative environment.Nice to HaveExperience with paid social media advertising (Meta Ads, TikTok Ads).Basic understanding of SEO, analytics, and performance tracking.Familiarity with the UAE digital marketing landscape.Knowledge of other graphic or video editing tools.Why Youll Love It HereBe part of three dynamic, purpose-driven brands that celebrate health, creativity, and community.Work on exciting projects — from events to wellness activations and brand collaborations.Join a small, supportive marketing team where your ideas truly make an impact.Enjoy mentorship, growth opportunities, and plenty of fruit, popsicles, and good coffee. 🍓🍦☕Competitive salary and employee discounts

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