Pattern®

Marketing Assistant

Posted: 5 hours ago

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Job Description

We are seeking a motivated and detail-oriented Marketing Assistant to join our team.Key Responsibilities:1.E-Commerce Platform Management:Execute in-channel marketing strategies on Lazada & Shopee (SPM, vouchers, flash sales, live streams).Optimize product listings (SEO, keywords, visuals) to improve conversion.Monitor and report on campaign performance (traffic, CTR, conversion rates).2.Campaign Coordination:Plan and assist in platform-specific campaigns (e.g., 9.9, 11.11, Mega Sales).Liaise with Lazada/Shopee account managers for promotional opportunities.3.Digital Marketing:Manage social media ads and platform-paid tools (e.g., Lazada Sponsored Products, Shopee Ads).Coordinate with influencers/KOLs for marketplace promotions.4.Content & Design:Create platform-specific content (banners, videos, GIFs) tailored to Lazada/Shopee guidelines.Ensure brand consistency across all marketplace assets.5.Analytics & Reporting:Track sales, traffic, and ROI using Lazada Seller Center / Shopee Seller Hub / Google analytics and Meta.Propose data-driven optimizations for listings and campaigns.Requirements:Experience: 3-4 years in marketing, with hands-on Lazada/Shopee in-channel marketingSkills:Proficiency in Shopify/ Lazada/Shopee Seller Centers (SPM, ads, voucher setup).Basic graphic design (Canva, Photoshop) for marketplace assets.Analytical skills (Google Analytics, platform dashboards).Fluent in English & Bahasa Malaysia (Mandarin/Cantonese a plus for Chinese-market campaigns).Attributes: Results-driven, adaptable to platform algorithm changes

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