Search Engine Optimization Specialist

Company Description Razib Marketing is a digital marketing agency dedicated to serving boutique and independent hotels. With a deep understanding of the unique challenges faced by these establishments, we craft tailored strategies to drive bookings, enhance brand visibility, and boost revenue per available room (RevPAR). Our services include website development, SEO, distribution channel management, OTA optimization, and metasearch hotel ads, all of which are backed by data-driven insights. At Razib Marketing, our mission is to provide innovative solutions that support clients in achieving their revenue and business goals. Role Description This is a full-time, on-site role for a Search Engine Optimization Specialist based in Savar. The SEO Specialist will be responsible for performing keyword research, executing SEO audits, implementing on-page SEO strategies, and conducting link-building activities. They will analyze web analytics to measure performance and optimize campaigns, ensuring the highest possible search engine performance for client websites. The role requires close collaboration with the team to develop and execute impactful SEO campaigns. Qualifications Proficiency in Keyword Research and SEO Audits to identify optimization opportunitiesStrong skills in Link Building and executing effective backlink strategiesCompetence in Web Analytics to monitor performance and make data-driven improvementsExpertise in implementing and improving On-Page SEO techniquesKnowledge of current SEO trends and best practicesExperience with SEO tools such as Google Analytics, Ahrefs, or SEMrushAbility to work collaboratively with teams and communicate effectivelyBachelor’s degree in Marketing, Communications, or a related field is a plus