Propel

Social Media Manager (B2B)

Posted: 5 hours ago

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Job Description

🚀 Commercial Social Media Manager📍 Central London | Hybrid (3 days in office)💰 £40–45kI’m working with one of the UK’s largest media owners on a genuinely exciting build role within their Commercial Marketing team.They’re launching dedicated B2B social channels for the first time. This isn’t about running an existing feed. It’s about building how they show up to agencies, brand marketers and media partners across LinkedIn and Instagram.This is not a corporate scheduler role. It’s not a “be the face of the brand” creator role either.It’s a commercially minded, creatively sharp social builder role.Why this is interestingYou’re building B2B channels from scratch, not inheriting legacyYou’ll shape how a major media business positions itself to the advertising industryHigh autonomy, solo role, real ownershipDirect exposure to senior commercial stakeholdersA chance to combine creative production with commercial strategyClear growth ambition behind it, this is part of a wider strategic pushWhat you’d be doingOwning LinkedIn and Instagram for commercial audiencesBuilding content pillars and defining tone of voiceTurning product launches, research and partnerships into compelling industry storiesCreating polished, social-first video and visual contentBalancing campaign-led content with structured, evergreen storytellingUsing data and performance insight to refine approachActing as a story-hunter across various internal teams spanning Outdoor, Audio and Video What we're looking forExperience running B2B social end-to-endStrong LinkedIn and Instagram channel managementA genuine understanding of the media and advertising ecosystemCreative polish, someone with an eye for what “premium” looks likeConfidence shooting and editing social-first contentCommercial mindset, able to talk about business impact not just engagementEmotional intelligence, able to build relationships internallyThis probably won’t suit you ifYou want to be a creator or on-camera personalityYou’ve only worked in large, highly resourced social teamsYou’re purely data-driven without creative instinctYou’re looking for a remote-first rolePractical infoLondon based, 3 days per week in officeSalary £45k, flexibility to £50k for someone exceptionalTwo-stage interview process including a creative taskNo sponsorship availableIf you understand agencies, advertisers and media owners and want to build something properly rather than maintain something safe, this is worth a conversation.

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