Accenture

Strategy & Consulting - Global Network | SONG - Salesforce Marketing Manager

Posted: 28 minutes ago

Job Description

Join Our Global Consulting Network and Expand Your Horizons!Are you ready to take your career to new heights? At the Global Network, we are more than just a team; we are a thriving community of over 10,000 professionals operating from key locations around the world. We specialize in providing top-tier consulting expertise across various industries and functional areas, including life sciences, energy, supply chain operations, finance, and talent management.Why Choose Us?Global Exposure: Work on international projects and gain invaluable insights into diverse cultures and business practices.Specialized Development: We don’t just work across broad spectrums; we ensure you develop deep expertise in specific areas of management consulting, enhancing both your professional value and expertise.Dynamic Work Environment: Our work is fast-paced and challenging, pushing you to grow quickly and continuously improve. It’s not just about meeting expectations; it’s about exceeding them and making a significant impact.Innovation at the Core: At the Global Network, innovation isn't just a buzzword—it's a fundamental part of how we operate. We leverage cutting-edge technologies and innovative strategies to solve complex problems and deliver novel solutions that keep our clients ahead in a rapidly changing world.We are driven by a commitment to excellence and a passion for delivering results that matter. If you are ambitious, talented, and ready for a challenge, we want to hear from you. Reach out, join our network, and start a conversation that could lead to your next big opportunity.Let’s build a better future together! You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the followingDesign new campaign strategies and marketing plans across all channels.Conduct client’s Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem.Experience developing next best action strategiesDeveloping business case for campaign strategies, technology solutions.Experience with value architecting.Derive insights for campaign, work on Campaign attribution and optimization strategyDefine campaign Key Performance Indicators and track them throughout the campaign lifecycleIdentifying marketing process improvement opportunities and re-define the processes.Lead and managed at least 1 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce LoyaltyGood experience in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team.Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects.Bring your best skills forward to excel at the role:Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce LoyaltyGood consulting and techno-functional experience is preferred.Excellent oral and written communication skillsStakeholder Management: Experience in working with middle to senior management levels within existing organization /client organizations.Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results.Highly organized, proven ability to develop efficient processes that elevate team performance and drive results.Proven success in navigating global matrixed environments and /or experience in client facing roles.Ability to lead and manage small/ mid-sized teams.Exposure to the process of developing capability.Read About Us.BlogsYour experience counts!Overall experience of 8+ years in designing / managing marketing campaigns with at least 4-5 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experienceMBA from a tier 1 or 2 college.Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce LoyaltyExperience with CRM, marketing software, channel integration, real time decisioning is desirable.Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel.Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations.Ability to use insights for campaign and strategy optimization.Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore.Ability to establish and build on working relationships effectively.Experience in managing small/ mid-sized teams.Experience in working with middle to senior management levels within existing organization /client organizations.Strong experience in shaping and driving engagements and ability to lead project teams.What’s in it for you?An opportunity to work on transformative projects with key G2000 clients.Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional.Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities

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