Trade Marketing Manager - Modern Trade

WHAT WILL YOU DODevelop, manage and implement channel specific trade marketing programs within corporate strategies and parameters with the objective of enabling achievement of brand, distribution, sales and profitability targets.Lead the implementation of channel-specific trade marketing programs.Lead the implementation of trade marketing programs and field execution of channel trade marketing programs regular trade checks; progress of trade marketing programs brand-specific below-the-line programs.Lead the overall trade launch plan implementation of awareness and build programs national awareness.Build programs field execution of awareness build programs POSMs and INFRA requirements POSM/INFRA suppliers trade Marketing Funds (program discounts, deals, DIPs, Concession, Powered Coolers, Display allowances) company policies and operating systems back checks.Lead to build distribution, create awareness, and increase trade off-takeWHAT WE ARE LOOKING FO• Business degree holder• Minimum 3 years Trade, Brand marketing or sales management experience• Understands market dynamics for fast moving consumer goods across Traditional and Modern Trade channels.• SKILLS: Analytical skills, Business Planning acumen, Computer skills, Communication skills