Campaign Specialist

Amplify is one of Asia Pacific’s leading digital entertainment companies. We’re a young ambitious company focused on redefining what an entertainment business looks like for the 21st century. At Amplify, we create and build commercial and audience opportunities for some of Australia and Asia’s biggest online creators through media partnerships, live events, and social commerce to ensure talent growth.The Campaign Specialist is responsible for managing campaigns involving influencers and ensuring all deliverables are met. They work under the supervision of senior team members, managing day-to-day operations and influencer outreach.ResponsibilitiesInfluencer Identification & Outreach:Research and identify suitable influencers across various platforms (TikTok, Instagram, YouTube, etc.) globally, aligned with client campaigns.Initiate contact, negotiate terms, and onboard influencers for campaigns.Campaign Coordination:Ensure timely and seamless execution of campaigns by coordinating with influencers and internal stakeholders.Track campaign milestones and deadlines to ensure deliverables are met.Content Oversight:Brief influencers on campaign requirements, brand guidelines, and creative direction.Review influencer content to ensure it aligns with brand messaging, creative objectives, and campaign goals before publishing.Content Style Advisory & Adherence:Provide influencers with specific guidance on content style, tone, and format based on campaign objectives.Ensure all influencer-generated content adheres to brand guidelines, cultural sensitivities, and legal regulations.Performance Tracking:Monitor and document campaign metrics, including reach, engagement, and ROI.Provide regular updates to senior team members and clients.Administrative Tasks:Maintain accurate records of contracts, communications, and payments.Manage tools and databases for campaign tracking and reporting.Collaboration & Team Support:Work closely with Campaign Managers to support the delivery of campaigns, ensuring all tasks are completed on time.Provide coverage for teammates when they are on leave to maintain smooth campaign operations.Client Communication:Collaborate closely with the Campaign Manager to provide clients with regular, clear, and comprehensive updates on campaign progress. Ensure the delivery of high-quality outputs, fostering client satisfaction through exceptional service and attention to detail.