Director, Media Relations

Lensa is a career site that helps job seekers find great jobs in the US. We are not a staffing firm or agency. Lensa does not hire directly for these jobs, but promotes jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for Emory Healthcare/Emory University. Clicking "Apply Now" or "Read more" on Lensa redirects you to the job board/employer site. Any information collected there is subject to their terms and privacy notice.OverviewBe inspired. Be rewarded. Belong. At Emory Healthcare.BenefitsAt Emory Healthcare we fuel your professional journey with better benefits, valuable resources, ongoing mentorship and leadership programs for all types of jobs, and a supportive environment that enables you to reach new heights in your career and be what you want to be. We provide:Comprehensive health benefits that start day 1 Student Loan Repayment Assistance & Reimbursement Programs Family-focused benefits Wellness incentives Ongoing mentorship, development, and leadership programs And more Work Location: Atlanta, GADescriptionThe Director of Media Relations develops and leads integrated and strategic media relations initiatives to advance Emory Healthcares mission and vision across the enterprise. Reporting to the Vice President of Media Relations, the role is responsible for generating positive and innovative story ideas and content highlighting Emorys clinical advances, research breakthroughs and inspiring patient profiles. The Director will oversee a team of media relations professionals, all working to position Emory Healthcare as a national leader in health care and academic medicine. The ideal candidate has strong experience working in the media/journalism and in media relations public relations/communications or another similar role managing high-performing teams and media relations campaigns. Leadership and Management: Develop, shape and execute comprehensive media relations initiatives and plans to support the systems institutional priorities for its hospitals, outpatient clinics and service lines Mentor and lead a team of media relations professionals who provide strategic support to Emory Healthcares service lines, departments and divisions Align and promote Emory Healthcares strategic goals and values across local, regional, and national media platforms Counsel senior leaders/management teams regarding impacts of working with the media, and benefits of storytelling Collaboration, Communication and Integration: Collaborate and integrate with marketing, internal communications, government relations and other Emory Healthcare and Emory University departments to develop high-impact media campaigns showcasing unique, first, only stories that set Emory Healthcare apart from others Ensure that all media relations plans support the key objectives in growing business, and that content is consistent with the overall Emory Healthcare brand Collaborate with in-house multimedia video and photography team to advance storytelling and support high-priority events and strategic initiatives Maintain open and effective communication with all stakeholders, both internally and externally Tactical Responsibilities: Cultivate strong working relationships with local, regional and national news media outlets Be familiar with and train regularly on system-wide crisis communications protocols and preparedness plans Write, edit and distribute press releases, pitches, media advisories and other content for media Provide media training to physicians, staff and leaders to instill confidence in on-camera presence for interviews and other speaking engagements Operational Excellence: Coordinate and supervise on-site media and production company shoots including interviews, b-roll and photos to ensure minimal disruption to clinical activities Frequently monitor local, regional and national news media content, news cycles and health care trends Maintain familiarity with various media outlets locally, regionally and nationally to keep abreast of trends and market data Minimum QualificiationsBachelors degree in a marketing/communications discipline, such as journalism, mass communications, English, public relations, marketing, political science or a related field Minimum eight (8) years of experience working in journalism, communications, marketing, media relations, public relations or crisis management SkillsProven leadership experience managing and developing high-performing teams Demonstrated success advising executive leadership and developing integrated media relations strategies Preferred ExperienceThe ideal candidate has demonstrated success in leading successful media relations, communications, public relations or similar teams preferred, as well as success in implementing media relations strategies and campaigns for large organizations Individual must have a strong understanding of how news media organizations operate, with time spent working as a journalist preferred JOIN OUR TEAM TODAY! Emory Healthcare (EHC), part of Emory University (EUV), is the most comprehensive academic health system in Georgia and the first and only in Georgia with a Magnet® designated ambulatory practice. We are made up of 11 hospitals-4 Magnet® designated, the Emory Clinic, and more than 425 provider locations. The Emory Healthcare Network, established in 2011, is the largest clinically integrated network in Georgia, with more than 3,450 physicians concentrating in 70 different subspecialties.Additional DetailsEmory is an equal opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by state or federal law.Emory Healthcare is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. To request this document in an alternate format or to request a reasonable accommodation, please contact Emory Healthcare’s Human Resources at careers@emoryhealthcare.org . Please note that one week's advance notice is preferred.Connect With Us!Connect with us for general consideration!Division Emory Healthcare Inc.Campus Location Atlanta, GA, 30345Campus Location US-GA-AtlantaDepartment EHI MarketingJob Type Regular Full-TimeJob Number 156275Job Category Business OperationsSchedule 8a-4:30pStandard Hours 40 HoursHourly Minimum USD $0.00/Hr.Hourly Midpoint USD $0.00/Hr.Emory Healthcare is an Equal Employment Opportunity employer committed to providing equal opportunity in all of its employment practices and decisions. Emory Healthcare prohibits discrimination, harassment, and retaliation in employment based on race, color, religion, national origin, sex, sexual orientation, gender identity or expression, pregnancy, age (40 and over), disability, citizenship, genetic information, service in the uniformed services, veteran status or any other classification protected by applicable federal, state, or local law.If you have questions about this posting, please contact support@lensa.com