Publicis Groupe Malaysia

Executive - Performance Media

Posted: 23 hours ago

Job Description

ResponsibilitiesHelp in the strategy for and execute all local paid online acquisition efforts including:Facebook, Twitter, Instagram ads, Tik Tok, LinkedInSearch engine marketing (SEM), Search Engine Optimisation (SEO)Google Display Network (GDN) and other Banner adsAffiliatesCollect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPO, CPA, PPC etc.)Manage day to day workflow and setup for projects and campaigns across platformsRegularly provide analysis on performance against forecasts and making adjustments as necessary to fulfil the set objectivesServing clients for tasks such as performance media briefing, strategy planning, budget allocation, campaign analyses and quarterly business reviewsSpearheading relations with account team working on common accounts to ensure alignment with clientsAbility to troubleshoot technical issues on campaignsInnovating to improve performance, growth and profitability across all channelsKeep up-to-date with market trends and come up with creative ideas that are one step ahead of the competitionShare best practices with peers within groupAccountability and full ownership for campaign performance and aligned KPIsQualifications BA/BS or equivalent 0-2 years’ experience in digital marketing Strong experience with performance marketing and online acquisition tools and networks Entrepreneurial mindset and willing to get hands dirty Acute analytical skills and a data-driven mentality - you know the relevant KPIs and howto work with them Excellent time management and organisation skills, comfortable in meeting tightdeadlines Strong leadership abilities and track-record of hitting targets with limitedresources/budget Previous experience working in a start-up or dynamic high-growth company a plusAdditional InformationOur employee benefits package comprises the following:πŸ‘‰ Generous leave entitlements, including birthday leave, rest day and family care leave.πŸ‘‰ Office closure for World Mental Health Day 10th October.πŸ‘‰ Additional Company closure for all 4 major festive CelebrationsπŸ‘‰ Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.πŸ‘‰ Life and personal accident insurance and group hospitalization and surgery.πŸ‘‰ A hybrid working schedule and with Friday disconnects.πŸ‘‰ Rest Relax & Recharge - office closure last week of December every year.πŸ‘‰ Phone Allowance

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