Operation Manager, Global Branding

Job SummaryThe Operation Manager serves as the central bridge and coordination hub for Trip.com’s Global Brand Marketing team — ensuring smooth internal and external collaborations, effective cross-team communication, consistent process governance, and centralized asset management.This role does not own campaign timelines (which remain under Brand Managers),but instead ensures that the entire Brand Marketing function runs efficiently, with shared visibility, collective learning, and organized communication both within and beyond the team.Key Responsibilities1.Internal & Cross-team Bridge• Act as the primary bridge connecting Brand Marketing with other internal departments (e.g. PR, Product, Performance, UED, Procurement, Legal, Finance).• Co-ordinate all cross-BU co-branding projects and act as single contact representing brand team.• When Brand team members face issues or questions related to other functions, act as the first contact point — helping collect, clarify, and relay inquiries to the right stakeholders.• Document questions and answers to build a shared knowledge base, so recurring issues don’t need to be repeatedly asked.• Facilitate cross-team alignment and help unblock communication bottlenecks quickly.• Brand marketing 101 training speaker2.Knowledge Management & Team Enablement• Build and maintain a knowledge base (FAQ / Wiki) capturing key cross-team learnings and recurring Q&A. Act as a memory system for the Brand team — ensuring knowledge is retained and transferred effectively.• Regularly share updated workflows, contacts, and key process changes with the team.• Onboard new team members with a clear overview of tools, processes, and access.• Facilitate brand team weekly meetings• Coordinate the team’s unified internal/external reporting, gathering inputs and creating the master deck.⸻3.Centralized Material & Asset Management• Serve as the custodian of all Brand Marketing materials and assets, including but not limited to Campaign decks, Brand creative assets, Internal templates and documentation• Maintain an organized shared repository so all Brand team members and other departments can easily access approved assets.• Act as the point of contact when (1) Internal teammates need assets from other subteams (1) Other departments request brand materials⸻4.Process Governance & Template Standardization• Standardize and document all key internal processes e.g. (1) Campaign initiation and review flow (2) Branded asset review process (3) Material request tprocess (4) Cross-team collaborations• Develop and maintain unified templates e.g briefs, report decks, creative request forms, brand review forms, contracts.• Continuously refine processes to improve clarity and reduce dependency on specific individuals.任职资格-8+ years of experience in marketing operations, PMO, or internal coordination roles, ideally within large marketing or creative organizations.• Excellent communicator and problem-solver with a strong sense of ownership.• Highly organized, structured, process-oriented, and attention to detal — capable of simplifying complexity.• Experienced in managing shared repositories, documentation, and meeting coordination.• Fluent in Chinese and English• Comfortable working in a dynamic, fast-chanding, cross-functional, global environment.