Prodrive Technologies

B2B Marketing Specialist

Posted: 5 minutes ago

Job Description

To expand our marketing department, we’re looking for a talented B2B Marketeer who can drive growth across our high-tech markets. If you want to make real impact in an innovative, international organization, we invite you to join our Marketing team.We are Prodrive TechnologiesWe are dedicated to creating meaningful technologies that make the world work. Through our innovative solutions, we contribute to building a future where everyone can thrive, resources are optimized, and connectivity brings people together.About the role:Drive commercial growth and strengthen brand leadership by crafting and executing integrated B2B marketing strategies. Leverage Prodrive Technologies’ deep market expertise to position the company as a global leader across key industries, such as Semiconductor, Medical & Life Sciences, Infrastructure & Energy Transition, and Industrials:Collaborate with commercial teams to align marketing with business objectives by:Running omnichannel campaigns that maximize reach and engagement.Creating thought-leadership content that strengthens our market position.Maintaining a consistent on- and offline brand presence, andLeveraging data-driven insights to optimize performance and inform strategic decisionsKey Responsibilities:Develop and execute marketing strategies (online/offline) to drive growth in global high-tech markets (Semiconductor, Medical & Life Science, energy transition, Industrial, etc.).Align marketing campaigns with commercial objectives in collaboration with business development and the commercial teamsImplement an omnichannel approach for marketing activities, including digital, social media, trade shows & events and partner co-marketing initiatives.Optimize digital marketing efforts, such as SEO, SEA, website content, and social media, to enhance visibility and generate leads.Profile:Bachelor’s degree in marketing, Communication, or a related field.5+ years of relevant marketing experience.Demonstrated ability to manage and collaborate with multiple stakeholders internal & external across different levels.Strong skills in collecting and analyzing data to measure marketing effectiveness, ROI, and campaign performance.Skilled in creating engaging content for various channels, including digital, social media, and traditional platforms.Experience targeting key accounts with a customized marketing approach to drive engagement.Proficient in HubSpot, Umbraco, CRM (Dynamics), Google Analytics, Google Ads, LinkedIn, or equivalent tools.Proven experience in SEO, SEA, social media, and website content optimization.Comfortable working in a fast-paced environment with frequent changes and uncertainties.Fluent in English, both spoken and written, Dutch is considered a plus.Experience in one of our target markets considered a plus

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